Brief
To invite press and increase awareness for the ‘Women’s Empowerment Campaign’.
Activities
- Invited journalists to take part in a boxing workshop with Cathy Brown.
- Organised sponsors for the goody bag for the event.
- Coordinated between the journalists, Cathy Brown,England International Rugby player – Vicky Fleetwood and Olympic Sprinter- Abi Oyepitan for interviews pre and post event.
- Assisted the journalists and photographers on the day of the event.
Highlights
- Secured coverage in The Daily Star and the London Evening Standard
- Forever Sport Magazine