Leadership Through Sport and Business
Leadership Through Sport and Business are one of the chosen beneficiaries for the ICAP Charity Day – December 2018

Brief

Secure celebrities for the annual ICAP Charity day to support one of our clients, Leadership Through Sport & Business.

Activities

KBA reached out to a number of celebrities to generate interest in becoming an ambassador for the charity for the prestigious ICAP fund-raiser.

Highlights

KBA were successful in securing a variety of celebrities to come down on the day to support the charity. These included:

  • Former Premier League Football Manager, Alan Pardew
  • Reality TV star, Aisleyne Horgan-Wallace,
  • Scottish International Rugby Star, Duncan Taylor
  • Love Island duo Camilla Thurlowe & Jamie Jewitt
  •  BBC Radio DJ Pat Sharp

Thanks to all the hard work of the celebrities, including some great support on social media, a substantial figure was raised for LTSB and the charity received a mention in an array of mainstream publications, including the Daily Mail.