Brief
Introduce Pisqu, a new Peruvian restaurant to the mainstream, trade and digital media and throw a launch party for celebrity guests, friends and colleagues.
Activities
- Increased awareness about Pisqu and their unique Amazonian ingredients/cuisine before the event.
- Designed the invite for the launch party.
- Organised guest list which included relevant press,celebrities and bloggers to attend the launch event.
- Monitoring Social Media posts pre,during and post event.
- Restaurant listings.
- Guided photographer on the night.
Highlights
- Secured coverage in The London Evening Standard, The Independent. Listed on TimeOut, The Nudge, The Upcoming, Telegraph, The Independent, Townfish, Hot Dinners, Squaremeal and leading hospitality and trade publications.
- Celebrity guest attendance on the launch night.
- High social media engagement.
