Brief
Raise awareness for new on-demand personal trainer app Vyta and raise the profile of the apps creator and CEO Josh Ashley
Activities
- Organised interviews with the press
- Connected Josh Ashley with Olympians
- Arranged a sports day with the Olympians
- Dealt with bloggers and their agents for paid content
- Arranged advertorial’s in the local press
- Organised Press attendance and coverage for the event we organised
- Coordinated media appearances for Josh
Highlights
- Successful sports day that was featured in Evening Standard and the South London Press.
- Vyta & Josh featured in East London Advertiser
- Josh appears on TalkRadio & 2nd City Radio
- Josh featured on Startups.co.uk