Once a lost child in Harrods, Peter Georgiou has now partnered with the world’s biggest corner shop to bring high end food to your doorstep.
A seven-star delivery service, Supper provides the food from Michelin star establishments.
Using the fleet of over 100 cutting edge tricycles with special temperature-controlled pods, it allows the delivery drivers to guarantee the food is as good quality as it would be in the restaurant itself.
Georgiou said: “One evening I was around someone’s apartment and we rang Nobu, the Japanese restaurant. We asked if they delivered and they said no, but that we could collect.
“They did not want to deliver as they believed it would jeopardise the quality of the food, so it got me thinking.”
Living in Chelsea, having conversations with neighbours, led to Georgiou’s realisation that many businessmen and women with a penchant for fine dining don’t always have the time or facilities to visit the restaurant itself. From that point, Supper was born.
The company formed in 2015 and gradually expanded over the last year has exploded into a business now turning over in excess of £6 million a year.
Monthly sales have grown from £100,000 a month in February 2020 to £1 million a month in May, ironically boosted by the constraints that the catering business has suffered during the coronavirus pandemic.
The average spend per customer is estimated to be around £110 per delivery.
The significance of the millions spent through the app is it doesn’t only allow restaurants to keep staff employed in lockdown, every transaction for each order carries a donation for two charities in London.
Street Smart, a charity for feeding the homeless and Magic Breakfast the charity helping provide healthy school breakfasts to children have both benefited significantly from the sales of Supper.
With over 120 restaurants in the capital and around 28,000 customers spending over £100 per delivery, it has enabled the charities to be able to afford the supplies needed to help those who are disadvantaged in these times.
The investment from Moscar Capital helped to actively push Supper up the ladder and give the resources to grow the business last year.
Georgiou said: “The business was growing well but it’s fair to say that Moscar’s investment – a bit of a gamble on their part – has really helped take us to another level.
“For example, we now have over 100 bikes with expansion on its way. Lockdown and offering the restaurants to stay open has been a big positive impact that we are delighted we have helped with also.
“The services of Supper have helped restaurants to keep going and keep many of their staff employed. “
Supper deliver within a three-mile radius of the establishments in Chelsea, Knightsbridge, Mayfair and Marylebone.
They also plan to dispatch Harrod’s renowned Christmas hampers straight to the door, which has come as a blessing to Georgiou.
He said: “When I was four my parents took me there for a day out. All I remember was how magical and enormous it was.
“So big, I got lost – for four hours. My parents told me at one point they thought I’d been kidnapped but eventually I was found.”
Supper can be found online at supper.london, the ever growing delivery service that is helping to keep staff in jobs and benefit charities at the same time.
For more information contact Rob Shepherd on 07825 006875 or Conor on [email protected]